Champion Reverse Weave
The company was established in 1919 by the Feinbloom brothers in Rochester, NY. Following partnerships with U.S. colleges and the NBA and NFL, the label’s adoption by emerging icons of 80s hip-hop shaped a new wave of fashion rooted in street culture. With the re-issue of its Champion Reverse Weave collection, men's essentials boasting the emblematic “C” logo implement the brand’s vertical shrink-resistant knitting process.
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